[語文] CR-PP2-78
想請教大家這題的解題邏輯
Kitchen magazine plans to license the use of its name by a line of
cookware. For a magazine, licensing the use of its name for products
involves some danger, since if the products disappoint consumers,
the magazine's reputation suffers, with consequent reductions in
circulation and advertising. However, experts have evaluated the
cookware and found it superior to all other cookware advertised in
Kitchen. Therefore, Kitchen can collect its licensing fee without
endangering its other revenues.
The argument above assumes which of the following?
A. No other line of cookware is superior to that which will carry the
Kitchen name.
B. Kitchen will not license the use of its name for any products other
than the line of cookware.
C. Makers of cookware will not find Kitchen a less attractive
advertising vehicle because the magazine's name is associated with
a competing product.
D. Consumers who are not regular readers of Kitchen magazine will be
attracted to the cookware by the Kitchen name.
E. Kitchen is one of the most prestigious cooking-related magazines.
題目已說experts have evaluated the cookware and found it superior to all
other cookware advertised in Kitchen
所以找出一個缺口去合理此邏輯的結論Kitchen can collect licesing fee without
endangering its other revenues.
即 廠商願意付錢
而(C)選項
因為Kitchen雜誌的名字讓人聯想到有競爭力、好的產品(competing不確定怎麼翻?)
所以廠商不會認為Kitchen雜誌是個沒有吸引力的廣告媒介
因此K雜誌可以向廠商收取use of its name費用
可以請大家幫忙看一下這樣的理解正確嗎?
題目中without endangering its other revenues
是指因為廠商認同K雜誌的廣告媒介效果
所以 例如..願意付廣告刊登費用嗎?
所以K雜誌就不會endanger its other revenues了?
希望有表達到我的意思啊
有種越寫越鬼打牆的感覺 =.=!
請高手不吝幫忙解惑
感謝了
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