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【公司名稱】
Twic Inc. (Forma)
【工作職缺】
Marketing Operations and Analytics Manager
【工作內容】【徵求條件】
[Summary of Job]
You will be Forma’s first marketing operations and analytics subject matter exp
ert. We are looking for a marketing operations champion with an excellent unders
tanding of marketing technologies needed to support the business and marketing a
nalytics and data strategies. We are looking for someone who can offer strategic
partnership but also lend tactical support to the rest of marketing, enabling t
hem with the insights necessary to drive effective go-to-market outcomes. This p
erson will be closely collaborating with leaders in Revenue Operations, Field an
d Growth Marketing to execute a unified operational vision.
[Essential Functions]
* Manage, maintain and continually evolve our lead scoring, MQL processes, lead
to revenue process, and operational fundamentals
* Maintaining data integrity and data governance through operational programs an
d automated processes
* Creating, configuring, and maintaining programs and channels to support market
ing efforts
* Management of database segmentation for marketing campaigns, personalization,
and reporting
* Setting up, testing, and maintaining our third-party marketing integrations, i
ncluding troubleshooting any sync or data errors
* Creating, updating, and optimizing marketing assets on the website and landing
pages to support conversion optimization
* Reporting to leadership on performance and leveraging insights to inform futur
e strategies
* Creating and updating documentation for all core Marketing Automation & Operat
ions initiatives for internal enablement
[Preferred Skills]
* 5+ years of marketing operations and analytics experience in B2B SaaS
* 3+ years of HubSpot marketing hub experience, deep understanding and applicati
on of hubspot-specific functionality
* Demonstrated success in owning, optimizing, and scaling the marketing technolo
gies including Salesforce (admin level), 6sense, Drift, ZoomInfo, LeanData, Ring
Lead, Google Analytics, and other technologies to advance the business.
* Deep understanding of enterprise sales, the sales process, sales cycles and bu
ying behavior, plus strong knowledge of markets, trends, industries etc.
* Comprehensive experience setting up and/or managing marketing operations initi
atives including; lead scoring, HubSpot integration, data Standardizations etc.
* Strong analytical and problem-solving skills - along with strong interpersonal
, organizational and stakeholder management skills and ability to understand and
interpret data and present findings to general Marketing and Sales audiences.
* Strong project management skills, including production schedules, stakeholder
coordination, vendor oversights.
* Proven ability to work independently, and operate in a fast-paced environment,
managing multiple projects simultaneously and prioritizing time and resources b
ased on business impact.
* Startup or entrepreneurial spirit with the willingness to jump in and get your
hands dirty
* HTML, SQL experience preferred, but not required.
【工作地點】
全遠端
【工作時間】
全彈性工時
【月休】
週休二日
【公司福利】
1) Macbook
2) $200 USD/mo - BeWell funds
3) $30 USD/mo - BeConnected funds
4) $100 USD/mo - BeOroductive funds
5) $300 USD - One-time subsidy to build your home office
6) $1000 USD/year - Health Examination
7) Remote-first working environment
【薪資範圍】
NTD$50,000/月 起
【需求人數】
1
【聯絡人/連絡方式】
請至以下網址投遞履歷：
https://jobs.ashbyhq.com/forma/6b239846-b940-421d-b488-1ad05d2bdf40
【其他備註】
https://joinforma.com/
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