[情報] Microsoft claims 15% of the New Zealan
Microsoft claims 15% of the New Zealand smartphone market in July
圖檔:http://ppt.cc/pHhF
The very first Windows Phone handset sold (above) was sold in New Zealand on
the 21st October 2011. It seems it has taken that long for the OS to finally
start gaining traction on the island nation.
Speaking at TechEd 2013 Microsoft New Zealand General Manager Paul Muckleston
revealed some internal market share data for the country.
"Windows Phone for our previous financial year ending June 2012 was 2 per
cent of the market," Muckleston said. "For the full 12 months ending June 30
this year, it was 4.5 per cent. In the quarter that ended June 30, it was 8.5
per cent, in July it was 15 per cent, in the last 12 months we have got
another 9 per cent share."
He put the growth down mainly to Nokia’s colourful Lumia handsets.
"Windows Phone is tracking at around 10 per cent share and with new product
releases coming from Nokia we should get to a consistent 15 per cent by the
end of the year."
Muckleston said he expected the improved market share to pay dividends in
terms of the production of local apps, of which there are less than 1000 in
New Zealand.
"When we look at other markets that have got more over 10 per cent, a couple
of things have happened. We have seen a dramatic increase in the number of
local apps and some of these markets get Windows Phone and Microsoft Surface
together and you get a deal and a really uncluttered experience."
New Zealand-based Enlighten Designs chief executive Damon Kelly said the
increased market share of Windows Phone presented a new opportunity for his
software company.
"You can see by the amazing Windows Phone growth numbers Paul Muckleston has
reported in the New Zealand market that Microsoft is dedicated to growing
share so that developers will ensure their apps are also built for the
Microsoft platform," he said.
Do our readers think the massive growth of smartphone sales in China and
Windows Phone’s poor market share in US are hiding some very real success in
other parts of the world? Let us know below.
Via Stuff.co.nz
內容出處:http://ppt.cc/MBbb
心得:大概意思是M$在七月成功的在New Zealand智慧型市場攻下了15%
整體New Zealand的市占達9%
其他國家哩????WP8績優股持續發酵中???
OS.意思如果我翻錯請告知!!!感恩!!!
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看來只有台灣反指標!!!XDDD~~
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