[問題) IMC第一個學期修的是哪些科目
如題
我七月份要念IMC，以pathway方式
因為想要先在台灣買課本或是買二手書
請問哪些是我第一個學期要修的科目呀?
謝謝喔!!
Part A - 48 credit points
AMN442 Marketing Management
AMN403 Marketing and Survey Research
Two units from Foundation Studies List
Part B - 96 credit points
AMN400 Consumer Behaviour
AMN401 Integrated Marketing Communication
AMN404 Readings in Integrated Marketing Communication
AMN405 Cases in Integrated Marketing Communication
AMN406 Project
AMN420 Advertising Management
AMN465 Public Relations Management
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