[新聞] 麥當勞降價突襲 中杯卡布奇諾一口起降20消失
2017-02-22 12:27:28
經濟日報 記者葉卉軒╱即時報導
國內餐飲市場掀起「黑金大戰」,星巴克今天起多款飲品漲價,麥當勞則來個大突襲,全台麥當勞McCafe的中杯卡布奇諾自即日起從原本的75元,調降為55元,套餐飲料加價22元,即可升級中杯卡布奇諾。麥當勞表示,這是長期特價活動。
台灣咖啡消費量近年迅速攀升,根據統計,全台一年約銷售28.5億杯咖啡,相當每天喝掉78萬杯,近40%的民眾更是每天都要「酗」咖啡。麥當勞McCafe手作咖啡去年業績成長近八成,單月成長杯數最高近40萬杯。
看好咖啡市場持續擴大,麥當勞透過全台近400家餐廳通路,提供咖啡服務,去年咖啡銷售量全年高達1800萬杯。麥當勞表示,消費者選購咖啡時,以「口味、地點便利及價格划算」為主要考量。
而此次推出長期特價的中杯卡布奇諾,是由全台109家McCafe手作咖啡專櫃提供,並由麥當勞專業星級咖啡師現點手作,目前全台麥當勞約有700位咖啡師,五星級咖啡師則僅有七位,其中林森南路店就有二位。
至於麥當勞McCafe所採用的咖啡豆,則是生長在中南美高海拔雨量豐沛區域的100% 阿拉比卡咖啡豆,以標準比例1/3濃縮咖啡、1/3蒸氣牛奶、1/3奶泡調製而成的「卡布奇諾」,喝起來口感香醇又不失咖啡原味,還可以選擇灑上肉桂粉或可可粉增添風味,是最受歡迎的咖啡飲品。
https://money.udn.com/money/story/5641/2299908
星巴克漲價一堆人靠腰
那麥當勞降價會很多人支持嗎?
如果不會的話
那幹嘛靠腰漲價的店家?
賣得好提高售價
賣不好降低售價
不就是市場機制嗎?
--
※ 發信站: 批踢踢實業坊(ptt.cc), 來自: 36.226.221.42
※ 文章網址: https://www.ptt.cc/bbs/Gossiping/M.1487772651.A.A8E.html
→
02/22 22:11, , 1F
02/22 22:11, 1F
→
02/22 22:11, , 2F
02/22 22:11, 2F
→
02/22 22:11, , 3F
02/22 22:11, 3F
→
02/22 22:11, , 4F
02/22 22:11, 4F
推
02/22 22:11, , 5F
02/22 22:11, 5F
推
02/22 22:11, , 6F
02/22 22:11, 6F
→
02/22 22:11, , 7F
02/22 22:11, 7F
推
02/22 22:11, , 8F
02/22 22:11, 8F
噓
02/22 22:11, , 9F
02/22 22:11, 9F
推
02/22 22:11, , 10F
02/22 22:11, 10F
推
02/22 22:12, , 11F
02/22 22:12, 11F
→
02/22 22:12, , 12F
02/22 22:12, 12F
→
02/22 22:12, , 13F
02/22 22:12, 13F
噓
02/22 22:12, , 14F
02/22 22:12, 14F
推
02/22 22:12, , 15F
02/22 22:12, 15F
推
02/22 22:13, , 16F
02/22 22:13, 16F
→
02/22 22:13, , 17F
02/22 22:13, 17F
→
02/22 22:13, , 18F
02/22 22:13, 18F
推
02/22 22:13, , 19F
02/22 22:13, 19F
推
02/22 22:13, , 20F
02/22 22:13, 20F
推
02/22 22:13, , 21F
02/22 22:13, 21F
推
02/22 22:13, , 22F
02/22 22:13, 22F
推
02/22 22:14, , 23F
02/22 22:14, 23F
→
02/22 22:14, , 24F
02/22 22:14, 24F
推
02/22 22:16, , 25F
02/22 22:16, 25F
推
02/22 22:16, , 26F
02/22 22:16, 26F
→
02/22 22:16, , 27F
02/22 22:16, 27F
→
02/22 22:17, , 28F
02/22 22:17, 28F
推
02/22 22:17, , 29F
02/22 22:17, 29F
→
02/22 22:17, , 30F
02/22 22:17, 30F
→
02/22 22:17, , 31F
02/22 22:17, 31F
推
02/22 22:18, , 32F
02/22 22:18, 32F
推
02/22 22:19, , 33F
02/22 22:19, 33F
推
02/22 22:19, , 34F
02/22 22:19, 34F
→
02/22 22:19, , 35F
02/22 22:19, 35F
推
02/22 22:19, , 36F
02/22 22:19, 36F
推
02/22 22:20, , 37F
02/22 22:20, 37F
推
02/22 22:21, , 38F
02/22 22:21, 38F
→
02/22 22:21, , 39F
02/22 22:21, 39F
推
02/22 22:22, , 40F
02/22 22:22, 40F
推
02/22 22:23, , 41F
02/22 22:23, 41F
推
02/22 22:25, , 42F
02/22 22:25, 42F
推
02/22 22:25, , 43F
02/22 22:25, 43F
→
02/22 22:27, , 44F
02/22 22:27, 44F
推
02/22 22:28, , 45F
02/22 22:28, 45F
推
02/22 22:28, , 46F
02/22 22:28, 46F
推
02/22 22:28, , 47F
02/22 22:28, 47F
推
02/22 22:29, , 48F
02/22 22:29, 48F
推
02/22 22:30, , 49F
02/22 22:30, 49F
→
02/22 22:32, , 50F
02/22 22:32, 50F
→
02/22 22:33, , 51F
02/22 22:33, 51F
推
02/22 22:34, , 52F
02/22 22:34, 52F
噓
02/22 22:39, , 53F
02/22 22:39, 53F
推
02/22 22:41, , 54F
02/22 22:41, 54F
→
02/22 22:52, , 55F
02/22 22:52, 55F
推
02/22 22:55, , 56F
02/22 22:55, 56F
推
02/22 22:56, , 57F
02/22 22:56, 57F
→
02/22 23:00, , 58F
02/22 23:00, 58F
噓
02/22 23:07, , 59F
02/22 23:07, 59F
→
02/22 23:07, , 60F
02/22 23:07, 60F
推
02/22 23:08, , 61F
02/22 23:08, 61F
→
02/22 23:17, , 62F
02/22 23:17, 62F
推
02/22 23:18, , 63F
02/22 23:18, 63F
推
02/22 23:22, , 64F
02/22 23:22, 64F
推
02/22 23:27, , 65F
02/22 23:27, 65F
推
02/22 23:33, , 66F
02/22 23:33, 66F
推
02/22 23:41, , 67F
02/22 23:41, 67F
推
02/22 23:54, , 68F
02/22 23:54, 68F
→
02/22 23:55, , 69F
02/22 23:55, 69F
推
02/22 23:55, , 70F
02/22 23:55, 70F
→
02/22 23:57, , 71F
02/22 23:57, 71F
推
02/23 00:06, , 72F
02/23 00:06, 72F
推
02/23 00:17, , 73F
02/23 00:17, 73F
推
02/23 00:20, , 74F
02/23 00:20, 74F
推
02/23 00:28, , 75F
02/23 00:28, 75F
推
02/23 00:35, , 76F
02/23 00:35, 76F
推
02/23 00:37, , 77F
02/23 00:37, 77F
推
02/23 00:47, , 78F
02/23 00:47, 78F
→
02/23 00:51, , 79F
02/23 00:51, 79F
推
02/23 01:21, , 80F
02/23 01:21, 80F
推
02/23 02:20, , 81F
02/23 02:20, 81F
推
02/23 02:25, , 82F
02/23 02:25, 82F
推
02/23 02:43, , 83F
02/23 02:43, 83F
→
02/23 03:55, , 84F
02/23 03:55, 84F
推
02/23 04:07, , 85F
02/23 04:07, 85F
推
02/23 04:27, , 86F
02/23 04:27, 86F
推
02/23 06:31, , 87F
02/23 06:31, 87F
推
02/23 07:23, , 88F
02/23 07:23, 88F
→
02/23 07:25, , 89F
02/23 07:25, 89F
推
02/23 08:11, , 90F
02/23 08:11, 90F
→
02/23 08:17, , 91F
02/23 08:17, 91F
推
02/23 08:30, , 92F
02/23 08:30, 92F
推
02/23 13:13, , 93F
02/23 13:13, 93F
推
02/23 13:58, , 94F
02/23 13:58, 94F
推
02/23 18:09, , 95F
02/23 18:09, 95F